Testing the Robustness of Best Worst Scaling for Cross-National Segmentation with Different Numbers of Choice Sets

By S. Loose, L. Lockshin. 2013

111 citations recorded by the source corpus.

Subfields: Food Science, Marketing, Public Health, Environmental and Occupational Health

View Paper: https://www.semanticscholar.org/paper/a85d23d0d5a65919229788c6ea87ac808d940302

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Food Science

1. U. Hamm
2. Isabel Schäufele

In Marketing

1. U. Hamm
2. Isabel Schäufele

In Public Health, Environmental and Occupational Health

1. U. Hamm
2. Isabel Schäufele

Citations in the corpus

• Organic wine purchase behaviour in Germany: Exploring the attitude-behaviour-gap with data from a household panel (2018, background): “In a cross-national study, a consumer segment of about 35–38% across all countries valued environmentally sustainable wine (Mueller Loose & Lockshin, 2013).”