Relationship Quality and Purchase Intention and Behavior: The Moderating Impact of Relationship Strength

By M. D. Canniére, Patrick De Pelsmacker, Maggie Geuens. 2010

191 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/a7e6a0209d11344ea12855ee9cad68b6405d628d

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Dev Jani
2. Heesup Han
3. S. Tanford
4. Jinsoo Hwang
5. Sunghyup Sean Hyun
6. K. Woosnam
7. Hossein Olya
8. A. Akhshik

In Organizational Behavior and Human Resource Management

1. Dev Jani
2. Heesup Han
3. S. Tanford
4. Jinsoo Hwang
5. Jinde Jiang
6. Sunghyup Sean Hyun
7. Choong‐Ki Lee
8. J. Choi

Citations in the corpus

• Investigating the key factors affecting behavioral intentions: evidence from a full-service restaurant setting. (2011, background): “The relationship is noted to be mediated by the relationship-quality dimensions of trust and commitment ( Canniere et al. , 2010”