Examining the Mechanism of the Value Co-Creation with Customers
By Xiang Zhang, Rongqiu Chen. 2008
299 citations recorded by the source corpus.
Subfields: Management Information Systems, Marketing, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/8904612294a584c9f7344720833298ef1c405429
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In Management Information Systems
- Patrícia Oom do Valle
- Júlio da Costa Mendes
- Ferran Vendrell‐Herrero
- Helena Alves
- Kumar Rakesh Ranjan
- Hannu Saarijärvi
- Oscar F. Bustinza
- Glenn C. Parry
In Marketing
- Ferran Vendrell‐Herrero
- Patrícia Oom do Valle
- Júlio da Costa Mendes
- Helena Alves
- Kumar Rakesh Ranjan
- Hannu Saarijärvi
- Oscar F. Bustinza
- Ana Cláudia Campos
In Organizational Behavior and Human Resource Management
- Patrícia Oom do Valle
- Júlio da Costa Mendes
- Ferran Vendrell‐Herrero
- Helena Alves
- Kumar Rakesh Ranjan
- Hannu Saarijärvi
- Oscar F. Bustinza
- Ana Cláudia Campos
Citations in the corpus
- Co-creation of tourist experiences: a literature review (2018, background): “…2012; Jager, 2009; Mehmetoglu & Engen, 2011; Morgan et al., 2009; Neuhofer & Buhalis, 2012; Neuhofer et al., 2012; Prahalad & Ramaswamy, 2003, 2004; Zhang & Chen, 2008) and that is why it requires attention from management and marketing thinking, both at the organization and at the destination…”
- Co-creation and innovation in public services (2013, result): “…and knowledge to result in new and important capacities (Battistella, Biotto, & De Toni, 2012; Prahalad & Ramaswamy, 2004b) and competitive advantages (Chaston & Scott, 2012; Lee, Olson, & Trimi, 2012; Zhang & Chen, 2008), contrary to what is proposed by Zortea-Johnston, Darroch, and Matear (2012).”
- Value co-creation: concept and measurement (2014, methodology): “Consumer satisfaction is theoretically expected to be positively related to VCC (Dong et al. 2008; Grönroos and Ravald 2011; Heinonen et al. 2010; Nambisan and Baron 2007; Payne et al. 2009; Zhang and Chen 2008) and was measured using an existing scale (Brady et al. 2005; Cronin et al. 2000).”
- Servitisation and value co-production in the UK music industry: An empirical study of Consumer Attitudes (2012, background): “Zhang and Chen (2008) developed a structural equations model in order to test whether the usual techniques of value co-production (i.e. involving customers in marketing and sales, service care or product development) really enhanced the perceived value from customers.”
- The mechanisms of value co-creation (2012, background): “The customer’s role has evolved from an external element to a co-producer (Zhang & Chen, 2008).”