Word of Mouth for Movies: Its Dynamics and Impact on Box Office Revenue

By Yong Liu. 2006

2,522 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/7e9eceeda8fc4b369c0c05b3c0d1e782948cd597

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Citations in the corpus

Introduction to the Special Issue - Social Media and Business Transformation: A Framework for Research (2013, background): “Researchers in many ﬁelds (e.g., management, economics, political science) have reached some consensus that social media, in many cases, affect consumer choices (Chevalier and Mayzlin 2006, Liu 2006, Chintagunta et al. 2010, Chen et al. 2011).”
When does electronic word-of-mouth matter? A study of consumer product reviews☆ (2010, background): “…Hennig-Thurau et al., 2004; Ho and Dempsey, in press) and how eWOM affects the business bottom line, including product sales (e.g., Chevalier and Mayzlin, 2006; Liu, 2006), customer value and loyalty (Gruen et al., 2005), and the success of new product introductions (e.g., Clemons et al., 2006).”
Nudge Effect of Fact-Check Alerts: Source Influence and Media Skepticism on Sharing of News Misinformation in Social Media (2020, positive): “In other studies, website interface cueing via prevalence estimates has similarly been found to predict music downloads (Salganik et al., 2006) and online ticket purchases regardless of review valences (i.e., positive vs negative) (Liu, 2006).”
Do online reviews matter? - An empirical investigation of panel data (2008, methodology): “Some of the research supports the view that online user review has a significant impact on sales [7], while other research challenges such a view [6,21,32].”
Measuring the Value of Social Dynamics in Online Product Ratings Forums (2010, background): “Liu (2006) movies sales number of posts Duan, Gu and Whinston (2008) movies sales number of posts Dellarocas, Zhang and Awad (2008) movies sales diffusion parameters average rating number of ratings Clemons, Gao and Hitt (2006) beer sales growth rate average rating standard deviation of ratings…”
Research Note - The Impact of External Word-of-Mouth Sources on Retailer Sales of High-Involvement Products (2012, background): “WOM is known to influence product sales in two ways: WOM volume and WOM valence (Liu 2006).”
Too good to be true: the role of online reviews’ features in probability to buy (2017, background): “Also, other past studies have shown that volume affects market outcomes, such as box office sales (Duan, Gu, and Whinston 2008b; Liu 2006), sales rank of electronic products (Cui, Lui, and Guo 2012; Gu, Park, and Konana 2012), but also other measures such as consumer attention (Godes and Mayzlin…”
Whose and what chatter matters? The effect of tweets on movie sales (2013, methodology): “For example, both [7,11] found that the volume of reviews matters, but the valence does not.”
Examining the Relationship Between Reviews and Sales: The Role of Reviewer Identity Disclosure in Electronic Markets (2008, neutral): “Prior research concerning the relationship between online consumergenerated product reviews and sales has primarily focused on the effect of review valence (Dellarocas et al. 2005, Duan et al. 2005, Chevalier and Mayzlin 2006, Liu 2006).”
Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site (2009, background): “Authors of several studies in the academic WOM literature have also suggested that companies should try to create WOM communication (e.g., Godes and Mayzlin 2004; Liu 2006; Rosen 2000).”