Evaluating the use of the Web for tourism marketing: a case study from New Zealand
By B. Doolin, Lois Burgess, J. Cooper. 2002
434 citations recorded by the source corpus.
Subfields: Marketing, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/772d22b48c623cefe5ed22a4f48b529d6dea0da6
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Marketing
In Sociology and Political Science
- Anil Bilgihan
- Fevzi Okumus
- G. Kock
- M. Scantlebury
- Milos Bujisic
- B. Okumus
- Ali Abdallah Alalwan
- Cheng-Min Chao
Citations in the corpus
- The effect of website features in online relationship marketing: A case of online hotel booking (2015, background): “Over the last decade, the Internet has developed into being one of the most significant channels for hotel room distribution (Doolin et al. 2002, Thakran and Verma 2013).”
- Tourism Competitiveness and Corruption: A Cross-Country Analysis (2010, background): “First, in regard to country image, Buhalis (1998) and Doolin et al (2002) note that tourism services, unlike other tangible products, cannot be inspected, displayed or sampled at the time of purchase, which makes the information provided about the destination and the resulting perception or image…”
- Using Local Cuisines when Promoting Small Caribbean Island Destinations (2013, background): “Technological advances, especially websites, offer unique advantages in promoting destinations since they not only attract potential visitors interested in a specific destination, but they also help them find detailed information about different attractions and activities offered in a destination (D”