Customer emotions and their triggers in luxury retail: Understanding the effects of customer emotions before and after entering a luxury shop
By Sooyun Kim, Geebum Park, Yeonjoo Lee, Sunmee Choi. 2016
122 citations recorded by the source corpus.
Subfields: Marketing, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/56bf9e4401ae42acc9805a27f92989ab508906e8
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In Marketing
In Organizational Behavior and Human Resource Management
Citations in the corpus
- Consumer emotions: Determinants and outcomes in a shopping mall (2017, background): “In line with this school of thought, several other studies (e.g. Loureiro and Roschk, 2014; Garaus and Wagner, 2016; Kim et al., 2016a, 2016b) also applied this model to understand the in-store consumer behaviour.”