Willingness to Pay for Environmental Practices: Implications for Eco-Labeling

By W. Moon, W. Florkowski, B. Brückner, I. Schonhof. Land Economics, 2002

234 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing, Plant Science

View Paper: https://www.semanticscholar.org/paper/5599b2890058f4da7bb5c1704b3b7f465d71b8c5

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

1. Kjell Arne Brekke
2. J. Rubin
3. Richard B. Howarth
4. Steven T. Yen
5. Karine Nyborg
6. C. Russell
7. Patrick De Pelsmacker
8. U. Pascual

In Marketing

1. M. Teisl
2. J. Rubin
3. Nelson A. Barber
4. Karine Nyborg
5. Kjell Arne Brekke
6. C. Russell
7. C. Noblet
8. Cynthia S. Deale

In Plant Science

1. C. Noblet
2. Patrick De Pelsmacker

Citations in the corpus

• Tapping Mindfulness to Shape Hotel Guests’ Sustainable Behavior (2014, background): “They do, however, take into account the effects of their purchases on the environment (GFK 2007; Torgler, Garcia-Valinas, and Macintyre 2008), notably with regard to goods such as organic produce (Moon et al. 2002) and hotels (Barber 2012; Mensah 2004).”
• Factors Influencing Willingness-to-Pay for the Energy Star Label (2010, result): “…has not been investigated, a number of other studies have analyzed the relationship between environmental concern and WTP for other public and private goods (Cooper et al., 2004; Farhar and Houston, 1996; Kotchen and Reiling, 2000; Moon et al., 2002; Roe et al., 2001; Zarniaku, 2003).”
• Green consumers and public policy: On socially contingent moral motivation (2006, background): “…concern for the environment appears to have had powerful impacts on their actual behavior in several cases, such as markets for elephant ivory (Heltberg, 2001), dolphin-safe tuna (Teisl et al., 2002), organic produce (Moon et al., 2002), and socially responsible investments (Cullis et al., 1992).”
• Emotions as determinants of electric car usage intention (2012, background): “The level of education has been found to have positive (Blend & van Ravenwaay, 1999), negative (Johnston et al., 2001), or no effect (Moon et al., 2002).”
• Non-dirty dancing? Interactions between eco-labels and consumers (2008, background): “The presence of these opposite effects may help explain 19 previous contradictory findings regarding education’s effect on eco-purchases (Blend and van Ravenswaay 1999; Johnston et al. 2001; Moon et al. 2002; Wessells et al. 1999).”