Individualism-collectivism as Descriptive Norms
By Ronald Fischer, M. C. Ferreira, Evelines M. L. Assmar, P. Redford, Charles Harb, Sharon Glazer, B. Cheng, Ding-Yu Jiang, Corbin C. Wong, Neelam Kumar and 3 more. 2009
155 citations recorded by the source corpus.
Subfields: Marketing, Social Psychology, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/483c62edf99ca9f2b179acb0072e20844227427f
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In Social Psychology
In Sociology and Political Science
Citations in the corpus
- Living in a multicultural world: Intergroup ideologies and the societal context of intergroup relations (2014, background): “collectivism often boil down to differences in cultural norms rather than differences in personal beliefs or values related to individualism and collectivism (Fischer et al., 2009; Shteynberg, Gelfand, & Kim, 2009; Zou et al., 2009). In this context, Chiu, Gelfand, Yamagishi, Shteynberg and Wan (201”