The Fruits of Legitimacy: Why Some New Ventures Gain More from Innovation Than Others.

By R. Rao, Rajesh Chandy, Jaideep Prabhu. 2008

309 citations recorded by the source corpus.

Subfields: Accounting, Management of Technology and Innovation, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/3ae317c28be5bc1cab4f15704d9c06370be1739b

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Citations in the corpus

Exploring CRM effectiveness: an institutional theory perspective (2011, background): “While institutional theory is rarely used in the field of marketing (Grewal and Dharwadkar 2002; Homburg et al. 1999; Iyer 1997; Rao et al. 2008), with the exception of studies focusing on explaining adoption of marketing practices (e.”
Me, myself, and I: influence of CEO narcissism on firms’ innovation strategy and the likelihood of product-harm crises (2017, background): “Prior research shows that NPIs, particularly radical ones, tend to result in positive financial outcomes (Rao et al. 2008; Sood and Tellis 2009; Sorescu and Spanjol 2008; Kashmiri and Mahajan 2014; Srinivasan et al. 2009).”
Inside the black box of outcome additionality: Effects of early-stage government subsidies on resource accumulation and new venture performance (2015, background): “Such certifying institutions include auditors (Hogan, 1997), industrial alliance partners (Rao et al., 2008), investment banks (Gulati and Higgins, 2002) and venture capitalists (Hsu, 2004).”
Implicit Theories of Creative Ideas: How Culture Guides Creativity Assessments (2016, background): “For example, prior work has suggested that there is a “liability of newness” such that new ideas tend to lack social approval and legitimacy (Rao et al., 2008), defined as the perception that something is desirable or appropriate within some normative system (Suchman, 1995).”
Which updates during an equity crowdfunding campaign increase crowd participation? (2016, unknown): “Ventures need to find a way to signal their quality to potential investors to establish legitimacy and credibility and to receive financing (Rao et al. 2008; Zimmerman and Zeitz 2002).”
How Does Environmental Corporate Social Responsibility Matter in a Dysfunctional Institutional Environment? Evidence from China (2015, unknown): “2014) and enhances customers’ purchase intentions (Rao et al. 2008).”