Consumer adoption of mobile TV: Examining psychological flow and media content

By Yoonhyuk Jung, Begona Perez-Mira, Sonja Wiley-Patton. Computers in Human Behavior, 2009

314 citations recorded by the source corpus.

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Understanding consumers' continuance intention towards mobile purchase: A theoretical framework and empirical study - A case of China (2015, background): “For example, Jung, Perez-Mira, and Wiley-Patton (2009) noted that content quality affects mobile TV users’ flow experience.”
Increasing trust in mobile commerce through design aesthetics (2010, background): “Jung, Perez-Mira, and Wiley-Patton (2009) considered TAM, content and cognitive concentration in a mobile TV service for the potential users who intend to use and suggested cognitive concentration having critical impacts on consumer’s intention to subscribe the mobile TV service.”
Examining the role of initial trust in user adoption of mobile payment services: an empirical investigation (2015, background): “In this case, users may perceive lack of control in using the m-payment services (Zhou 2013; Jung et al. 2009; Gao and Bai 2014).”
Examining mobile banking user adoption from the perspectives of trust and flow experience (2011, background): “[34] reported that mobile TV content affects users’ cognitive concentration, further determining their usage intention.”
Ecotourism Behavior of Nature-Based Tourists: An Integrative Framework (2018, methodology): “The perceived ecotourism usefulness section was borrowed from Jung, Perez-Mira, and Wiley-Patton (2009) and consisted of three items.”