Effects of short‐term cosmetic versus long‐term health fear appeals in anti‐smoking advertisements on the smoking behaviour of adolescents
By Karen H. Smith, M. Stutts. 2003
94 citations recorded by the source corpus.
Subfields: Applied Psychology, Literature and Literary Theory, Physiology
View Paper: https://www.semanticscholar.org/paper/2cb7882a9690149d4f4988ae6a40978b9c57b0f6
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In Applied Psychology
In Literature and Literary Theory
In Physiology
Citations in the corpus
- The use of visual warnings in social marketing: The case of tobacco (2011, background): “However, themes in antismoking media messages differ significantly in effectiveness (Devlin et al., 2007; Smith and Stutts, 2003).”
- College Students’ Responses to Antismoking Messages: Denial, Defiance, and Other Boomerang Effects (2006, background): “Message strategy effectiveness among adolescents has also been shown to vary by gender with cosmetic fear appeals more effective for males and long-term health fear appeals more effective among females (Smith and Stutts 2003).”
- Appealing to fear: A Meta-Analysis of Fear Appeal Effectiveness and Theories (2015, background): “S 65 I L Smith and Stutts (2003) 1: Males, overall .29 79 B N Y N R PP Y —”