A study of life events and changes in patronage preferences

By Euehun Lee, G. Moschis, Anil Mathur. 2001

118 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/28510cba7d3d2fffd834a97597fe9aeeeb4b8b2d

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

  1. G. Moschis
  2. Euehun Lee
  3. Anil Mathur
  4. Hye-Shin Kim
  5. Heesook Hong

In Organizational Behavior and Human Resource Management

  1. G. Moschis
  2. Anil Mathur
  3. Euehun Lee
  4. D. Jenkins

Citations in the corpus