Encoding, representing, and estimating event frequencies: a multiple strategy perspective

By N. Brown. 2002

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Retrospective and concurrent self-reports: The rationale for real-time data capture (2007, background): “Which strategy they use depends on the frequency, importance, and regularity of the behavior (e.g., Brown, 2002; Menon, 1993, 1994; Sudman et al., 1996).”
Why researchers should think "real-time": A cognitive rationale. (2012, background): “Respondents usually need to rely on extensive inference and estimation importance, and regularity of the behavior (e.g., Brown, 2002; Menon, 1993, 1994; Sudman et al., 1996).”
Cognitive aspects of survey methodology (2007, background): “Later research (e.g., Brown, 2002; Menon, 1994) integrated these observations in multi-strategy models of frequency estimation and identified the conditions that give rise to different strategies.”
When Profit Equals Price: Consumer Confusion about Donation Amounts in Cause-Related Marketing (2003, background): “People have been shown to engage in estimation strategies that may involve calculation (Brown 2002b; Brown and Siegler 1993).”