Distance factors and target market selection: the moderating effect of market potential

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Curvilinear relationship between cultural distance and equity participation: An empirical analysis of cross-border acquisitions (2011, background): “Previous studies have found that target country GDP has a direct impact on the volume and size of CBAs (Malhotra et al., 2009).”
International market selection and segmentation: perspectives and challenges (2011, background): “IMS is important Notwithstanding the above difficulties, the literature consistently stresses that IMS is an important decision (Papadopoulos and Denis, 1988; Douglas and Craig, 1992; Whitelock and Jobber, 2004; Malhotra et al., 2009).”
The Concept of Distance in International Business Research: A Review and Research Agenda (2016, unknown): “Furthermore, Malhotra et al. (2009) found not only differences in the relationship between various distance dimensions and market entry, but also differences in the impact of market potential on these relationships.”
The PD scale: a measure of psychic distance and its impact on international marketing strategy (2011, background): “Selecting the right foreign market is one of the most crucial decisions for firms in their internationalization process and can have long-term consequences for the success of the firm (Malhotra et al., 2009).”