Understanding Purchase Intention During Product-Harm Crises: Moderating Effects of Perceived Corporate Ability and Corporate Social Responsibility
By Chieh-Peng Lin, Shwu-Chuan Chen, Chou-Kang Chiu, Wan-yu Lee. 2011
294 citations recorded by the source corpus.
Subfields: Marketing, Organizational Behavior and Human Resource Management, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/155a9ea24b069085341781f736112a6a91c31a25
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In Marketing
In Organizational Behavior and Human Resource Management
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Citations in the corpus
- Multi-Item Stakeholder Based Scale to Measure CSR in the Banking Industry (2014, background): “…and business practices (Maignan and Ferrell, 2004; Sen and Bhattacharya, 2001), because CSR investments lead to higher levels of credibility (Lin et al., 2011), improved image or reputation (Tewari, 2011), higher employee retention (Kim and Park, 2011) and build customer relationships…”
- At What Level (and in Whom) We Trust (2012, background): “However, unique outcomes are also evident; for example, consumer outcomes are affected by trust in organizations (Lin et al., 2011; Saparito et al., 2004).”