Measuring the market newness of new ventures

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Does innovativeness reduce startup survival rates (2015, background): “…of this literature builds on thenotionthattheventurecreationprocessis based on a novelbusinessidea (suchasaninnovative product) that anewventureexploresand experiments with andthatmayeventually allow the new venture to outperform its competitors (Dahlqvist and Wiklund, 2012; Schumpeter, 1934).”
Technology-Market Combinations and the Identification of Entrepreneurial Opportunities: An Investigation of the Opportunity-Individual Nexus (2012, background): “…to which variations in superficial and/or structural similarity influence perceptions of an opportunity’s “radicalness,” “innovativeness,” or “novelty” (cf. Dahlqvist & Wiklund, 2012; Samuelsson & Davidsson, 2009)—and whether these effects are weaker or stronger for either dimension of similarity.”
Born to be alive? The survival of innovative and non-innovative French micro-start-ups (2014, background): “…innovative entrepreneurs described as “market makers” (Casson, 2005), able to detect entrepreneurial opportunities defined as “market newness” (Dahlqvist & Wiklund, 2012).1 With such a representation, we learn very little about the success of this entrepreneur: in particular, one can…”