Food marketing in the function of tourist product development

By M. Meler, Z. Cerović. 2003

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The Relationship between Destination Image, Food Image, and Revisiting Pattaya, Thailand (2012, unknown): “Food and beverage expenditure amounts to one-third of overall tourist expenditures (Meler & Cerovic, 2003).”
Exploring the multi-dimensionality of travellers' culinary-gastronomic experiences (2016, background): “Still, some caution has to be taken according Mendenhall and Reinmuth (1982), who claim that a sample of 30 may be too small, and its qualities evaluated study by study. It is here argued that a sample size of 158 is sufficient to guarantee normal distribution and it represents that Finnish people i”
Globalisation and food consumption in tourism (2012, background): “The first perspective focuses on how food and gastronomic products can be utilised as a source of tourist product or attraction, usually by adopting a destination marketer's perspective (e.g., Hjalager & Richards, 2002; Meler & Cerovic, 2003).”