N. Lin

Marketing · with Gupta · 2006

A researcher in the Science corpus: 1 paper; trusts 5 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom N. Lin trusts

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Mark Newman (in Statistical and Nonlinear Physics)
  2. Jacquelyn S. Thomas (in Marketing)
  3. Yuhai Wu (in Artificial Intelligence)
  4. Michael R. Chernick (in Analytical Chemistry)
  5. V. Zeithaml (in Organizational Behavior and Human Resource Management)

Papers from N. Lin's perspective

Ordered by how strongly the researchers N. Lin trusts endorse each paper. Same corpus, a different order for every researcher.

  1. A Customer Lifetime Value Framework for Customer Selection and Resource Allocation Strategy
  2. The mismanagement of customer loyalty. (Harvard Business Review)
  3. Return on Marketing: Using Customer Equity to Focus Marketing Strategy
  4. Bagging Predictors
  5. Generalized Additive Models
  6. Customer Satisfaction and Stock Prices: High Returns, Low Risk:
  7. Cross-Selling Sequentially Ordered Products: An Application to Consumer Banking Services
  8. The Structure and Function of Complex Networks
  9. Measuring Marketing Productivity: Current Knowledge and Future Directions
  10. Monographs on statistics and applied probability

Their papers