S. Jha
Marketing · with Balaji · 2019–2021
A researcher in the Science corpus: 4 papers; trusts 1 researcher and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 48 citations into it
Whom S. Jha trusts
Their strongest outbound trust, strongest first, inferred from their citations.
- Heesup Han (in Marketing)
Papers from S. Jha's perspective
Ordered by how strongly the researchers S. Jha trusts endorse each paper. Same corpus, a different order for every researcher.
- Book Review : Structural Equations with Latent Variables Kenneth A. Bollen New York: Wiley, 1989, 514 pp., approx. $44.95
- Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology
- Common method biases in behavioral research: a critical review of the literature and recommended remedies. (Journal of Applied Psychology)
- Inequity In Social Exchange
- Multivariate Data Analysis (Technometrics)
- Satisfaction: A Behavioral Perspective on the Consumer
- Multivariate Data Analysis (7th ed.
- Accounting for common method variance in cross-sectional research designs. (Journal of Applied Psychology)
- Index Construction with Formative Indicators: An Alternative to Scale Development
- What Is Coefficient Alpha? An Examination of Theory and Applications
Their papers
- Together we tango: Value facilitation and customer participation in Airbnb (2019) — 118 citations
- Nanoinfluencer marketing: How message features affect credibility and behavioral intentions (2021) — 86 citations
- Letting go or getting back: How organization culture shapes frontline employee response to customer incivility (2020) — 97 citations
- Green hotel adoption: a personal choice or social pressure? (2019) — 132 citations