Nanoinfluencer marketing: How message features affect credibility and behavioral intentions

By M. Balaji, Yangyang Jiang, S. Jha. 2021

86 citations recorded by the source corpus.

Subfields: Applied Psychology, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/4b98b4c80db67364ef323500e007fec976eecff3