Product Development for the BoP: Insights on Concept and Prototype Development from University‐Based Student Projects in India

By M. Viswanathan, Sri V. Sridharan. 2012

193 citations recorded by the source corpus.

Subfields: Accounting, Business and International Management, Management Science and Operations Research

View Paper: https://www.semanticscholar.org/paper/f8539aa41bd7a6c54850c5b9d96c69caae24d1d6

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Accounting

1. Debabrata Talukdar
2. Soumodip Sarkar

In Business and International Management

1. Mario Pansera
2. Sri V. Sridharan
3. Soumodip Sarkar

In Management Science and Operations Research

1. Julie A. Ruth
2. Mario Pansera
3. Sri V. Sridharan
4. Soumodip Sarkar

Citations in the corpus

• Crafting Sustainable Development Solutions: Frugal Innovations of Grassroots Entrepreneurs (2016, background): “, NGOs, local firms, community based organizations), that are embedded in the local settings and have a better understanding of the local specificities [52–57].”
• Understanding poverty and promoting poverty alleviation through transformative consumer research (2013, background): “However, attention should also be allocated to products and services that enhance the lives of the poor through fulfillment of aspirations beyond basic survival (Viswanathan & Sridharan, 2012) or through resistance to institutional and elite power.”