Understanding poverty and promoting poverty alleviation through transformative consumer research
By Christopher P. Blocker, Julie A. Ruth, Sri V. Sridharan, C. Beckwith, A. Ekici, Martina Goudie-Hutton, Jose A Rosa, Bige Saatcioglu, Debabrata Talukdar, C. Trujillo and 1 more. 2013
161 citations recorded by the source corpus.
Subfields: Business and International Management, Marketing
View Paper: https://www.semanticscholar.org/paper/a8b66279264d900159dafbf1f0bb854f09a2f883
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In Marketing
Citations in the corpus
- The Transformative Value of a Service Experience (2015, background): “2012), particularly in contexts of vulnerability like the setting of urban poverty we investigate (Blocker et al. 2013).”