First mover advantage through franchising

By Steven C. Michael. 2003

157 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/f507c0cbc464371839f8fcbfdeab84da29ba313c

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

1. J. Cox
2. Colin Mason
3. Dave J. Ketchen
4. Ross Brown

In Marketing

1. J. Cox
2. Colin Mason
3. Dave J. Ketchen

In Strategy and Management

1. J. Cox
2. Colin Mason
3. Dave J. Ketchen
4. G. Tomas M. Hult
5. Olli‐Pekka Kauppila
6. R. Duane Ireland

Citations in the corpus

• Research on Competitive Dynamics: Recent Accomplishments and Future Challenges (2004, background): “For example,Michael (2003)found that restaurant firms that were early to franchise had better outcomes than other franchisors whileCarow, Heron and Saxton (2004)found that well formulated acquisitions at the onset of acquisition waves provide valuable results (as measured by abnormal stock returns).”
• Standardisation versus Adaptation: Geographical Pressures to Deviate from Franchise Formats (2007, background): “This leads Oxenfeldt and Kelly [1968–69] to argue that franchising is a transitional form of business organisation to mobilise financial capital, local geographical knowledge and local entrepreneurs, and to secure first mover advantage [see Michael, 2003].”