Consumer social responses to CSR initiatives versus corporate abilities

By P. M. Feldman, Arturo Z. Vasquez-Parraga. 2013

118 citations recorded by the source corpus.

Subfields: Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/f065e9bbeec12dffca6511bee4e010baa68ba06f

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Andrea Pérez
2. I. Rodríguez del Bosque

In Strategy and Management

1. Andrea Pérez
2. I. Rodríguez del Bosque

Citations in the corpus

• Corporate social responsibility and customer loyalty: exploring the role of identification, satisfaction and type of company (2015, background): “Finally, Marquina and Vasquez (2013) demonstrate that CSR image concerning employee affairs also positively affect customer behaviour.”