Digital Transformation of Business Models — Best Practice, Enablers, and Roadmap
By Daniel Schallmo, Christopher A. Williams, Luke Boardman. Digital Disruptive Innovation, 2017
498 citations recorded by the source corpus.
The purpose of this paper is to clarify the definition of digital transformation (DT) and to introduce a structured approach with phases, activities and results. Our research is based on a literature review which provides insight into the basic understanding of DT. Examples complete the research and show the practical application of DT. The main findings are that although DT is a widely known concept, an approach for the structured DT of business models is missing. The paper offers a clear definition of the DT of business models and phases for the DT of business models. Moreover, the paper offers examples of enablers and DT.
Subfields: Industrial and Manufacturing Engineering, Marketing, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/eb62cd3ed065c8fea154167a6df025b4fefba7a3
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Citations in the corpus
- Digital Transformation Maturity: A Systematic Review of Literature (2019, background): “Moreover, digital technologies need to create additional value for the customers, the business itself, and other essential stakeholders (Schallmo and Williams, 2017).”
- Digital Business Model, Digital Transformation, Digital Entrepreneurship: Is There A Sustainable “Digital”? (2020, background): “Data exchange, data generation, data analysis, and data adaption to processible information are seen as necessary and important competences in mastering this process of digital transformation [20,45].”
- Developing a unified definition of digital transformation (2021, background): “While some researchers associate DT with business models (Berman, 2012; Bharadwaj et al., 2013; Gassmann et al., 2014; Schallmo et al., 2017) and strategy (Bharadwaj et al., 2013; Henriette et al., 2015; Matt et al., 2015; Rogers, 2016; George.”