Affect versus Cognition in the Chain from Perceived Quality to Customer Loyalty: The Roles of Product Beliefs and Experience

By B. Frank, B. H. Torrico, T. Enkawa, S. Schvaneveldt. 2014

105 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/e99bc7b1d8c8e8bcb797e556e042c01fd980c8e0

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Anil Bilgihan
2. Milos Bujisic
3. Anupama Sukhu
4. Hyeyoon Choi

In Organizational Behavior and Human Resource Management

1. Anil Bilgihan
2. Milos Bujisic
3. Anupama Sukhu
4. Hyeyoon Choi
5. Cheng-Min Chao

In Sociology and Political Science

1. Anil Bilgihan
2. Milos Bujisic
3. Hyeyoon Choi
4. Cheng-Min Chao

Citations in the corpus

• Satisfaction and positive emotions: A comparison of the influence of hotel guests’ beliefs and attitudes on their satisfaction and emotions (2019, background): “This has become increasingly important as more firms strive to offer experiences that encourage customer loyalty and repeat patronage (Dennis et al., 2013; Frank et al., 2014) through which they can gain a competitive advantage in the market.”