PRODUCT IMPROVEMENT OR INNOVATION: WHAT IS THE KEY TO SUCCESS IN TOURISM?

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Tourism Risk and Uncertainty (2015, background): “And the “uno-actu-principle,” whereby the availability of supply is highly time specific, so that hotel beds or aircraft seats have to be sold for a particular time period and cannot be deferred (Weiermair 2006), also adds to the risks faced by tourism firms.”
Towards the Measurement of Innovation—A Pilot Study in the Small and Medium Sized Hotel Industry (2006, background): “From the authors’ point of view recently only two studies combined both empirical measurement of innovation and specifics of the tourism industry (Weiermair, 2003; Volo, 2004).”
On the relationship between intellectual capital and financial performance: A panel data analysis on SME hotels (2018, background): “The tourism industry is considered one of the largest and most dynamic industries in the world (Wang, 2015), in which the supply side of tourism must constantly adapt to the tourists demands (Weiermair, 2006), being a powerful generator of innovation (Omerzel and Jurdana, 2016).”
A review of innovation research in tourism (2010, methodology): “Hall’s (2009) study complies with OECD’s four categories innovation, Hjalager (1997) provides a basic categorisation close to Schumpeter’s original one, while Weiermair (2006) modifies slightly.”