The Effect of Return Policy Leniency on Consumer Purchase and Return Decisions: A Meta-analytic Review

By N. Janakiraman, Holly A. Syrdal, Ryan Freling. 2016

275 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing

View Paper: https://www.semanticscholar.org/paper/e65cdc0e546317d8e71b9f7cc7fb98b2d6f09e6d

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

1. Ko de Ruyter

In Marketing

1. Siliang Tong
2. Debbie I. Keeling
3. Dominik Mahr
4. Shuai Yang
5. Mathew B. Chylinski
6. Ko de Ruyter
7. Tim Hilken
8. Yiping Song

Citations in the corpus

• Augmenting the eye of the beholder: exploring the strategic potential of augmented reality to enhance online service experiences (2017, background): “Virtual shopping cart abandonment and product return rates continue to rise, partly because of the limited service scope of online retailers (Janakiraman et al. 2016).”
• Sustainable Retailing in the Fashion Industry: A Systematic Literature Review (2017, background): “The other type of reverse logistics occurs between consumers and retailers, which can vary across five different dimensions, including time, money, effort, scope, and exchange [93].”