Export Promotion Strategy and Performance: The Role of International Experience
By Magnus Hultman, Constantine S. Katsikeas, Matthew J. Robson. 2011
177 citations recorded by the source corpus.
Subfields: Management Information Systems, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/deb9324bf21193d0abf469d0faab9a5d31717c6e
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Management Information Systems
In Strategy and Management
- Carlos M. P. Sousa
- Qun Tan
- Xinming He
- Jieke Chen
- Matthew J. Robson
- Stavroula Spyropoulou
- Constantinos N. Leonidou
- A. Zeriti
Citations in the corpus
- Exit from a Foreign Market: Do Poor Performance, Strategic Fit, Cultural Distance, and International Experience Matter? (2015, background): “According to the contingency approach, strategic decisions can be tested for fit against relevant boundary conditions (e.g., international experience, environmental differences; Hultman, Katsikeas, and Robson 2011).”
- The determinants of export performance: a review of the literature 2006-2014 (2016, background): “However, contingency analysis only provides descriptive conclusions about individual case of export performance in specific situations, which limits its generalizability and application (Hultman et al., 2011).”
- Sustainable Export Marketing Strategy Fit and Performance (2014, methodology): “Finally, we measured export performance through six items from Hultman, Robson, and Katsikeas (2009); Hultman, Katsikeas, and Robson (2011); Katsikeas, Samiee, and Theodosiou (2006); Morgan (2012); and Morgan, Katsikeas, and Vorhies (2012).”