Elaboration and numerical anchoring: Implications of attitude theories for consumer judgment and decision making

By Duane T. Wegener, Richard E. Petty, Kevin L. Blankenship, B. Detweiler-Bedell. 2010

132 citations recorded by the source corpus.

Subfields: Applied Psychology, Social Psychology, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/d8bb4849d8312ac4014ab6822a1d4ad70b7822c3

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Applied Psychology

1. Mario Pandelaere

In Social Psychology

1. Mario Pandelaere

In Sociology and Political Science

1. Mario Pandelaere

Citations in the corpus

• Consumer Evaluations of Sale Prices: Role of the Subtraction Principle (2013, unknown): “Our argument is in line with Wegener et al. (2010) in that different anchors result in the “selective accessibility” of information so that “anchor-consistent knowledge” provides possible explanations for a judgment target.”
• How to Make a 29% Increase Look Bigger: The Unit Effect in Option Comparisons (2011, background): “The literature on anchoring distinguishes between two mechanisms (Blankenship et al. 2008; Wegener et al. 2010).”