Digital divide and purchase intention: Why demographic psychology matters
By Syed Akhter. 2003
171 citations recorded by the source corpus.
Subfields: Management Science and Operations Research, Media Technology, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/cc6c703901aa1c0c582f14701758284c50c0e9ce
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In Management Science and Operations Research
In Media Technology
In Strategy and Management
Citations in the corpus
- The Effect of External Factors on Purchase Intention amongst Young Generation in Malaysia (2012, background): “In addition, studies showed that men are more risk taking than women and they are more reliance on themselves to make purchase decision than women (Syed, 2003).”
- The Effect of Electronic Word of Mouth Communications on Intention to Buy: A Meta-Analysis (2019, unknown): “As people get older they become more cautious and seek greater certainty in their purchase decisions (Akhter 2003).”
- An Examination of the Factors Influencing Consumers' Attitudes Toward Social Media Marketing (2011, background): “Women emphasize psychological and emotional involvement in the buying process (Jen-Hung and Yi-Chun 2010), and they are more motivated by non-economic goals (Akhter 2003).”
- How Important Is the Digital Divide? The Relation of Computer and Videogame Usage to Gender Differences in Mental Rotation Ability (2005, background): “Many have become concerned about what has been termed the “Digital Divide.” According to Digital Divide theorists ( Akhter, 2003; Barron, 2004; Drori & Jang, 2003; Livingstone, 2003), increasing rates of computer facilitation (related to both business and personal use) are deepening the economic an”
- The Digital Divide: Current and Future Research Directions (2005, unknown): “From a different theoretical perspective, Akhter (2003) develops and tests a series of sociological hypotheses regarding the correlation of various demographic characteristics such as gender, age, education, and income, with intention to purchase goods over the Internet.”