Online consumer behavior: Comparing Canadian and Chinese website visitors

By E. Mazaheri, Marie-Odile Richard, Michel Laroche. 2011

226 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/c6773f1083356d887b6d505ffe420458fe8e56aa

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Michel Laroche
2. E. Mazaheri
3. Marie-Odile Richard
4. Amanda J. Broderick
5. C. Demangeot
6. Linda C. Ueltschy
7. R. Bilro
8. João Guerreiro

In Organizational Behavior and Human Resource Management

1. Michel Laroche
2. E. Mazaheri
3. Amanda J. Broderick
4. C. Demangeot
5. Linda C. Ueltschy
6. Marie-Odile Richard
7. R. Bilro
8. João Guerreiro

In Sociology and Political Science

1. Michel Laroche
2. E. Mazaheri
3. Marie-Odile Richard
4. Amanda J. Broderick
5. C. Demangeot
6. Linda C. Ueltschy
7. R. Bilro
8. João Guerreiro

Citations in the corpus

• The influence of culture, emotions, intangibility, and atmospheric cues on online behavior (2014, background): “Consistent with Richard (2005), as well as Mazaheri et al. (2011), three atmospheric cues are relevant.”
• Engaging customers during a website visit: a model of website customer engagement (2016, background): “While website informativeness has been considered in earlier studies (e.g. Richard, 2005; Richard and Habibi, 2016; Mazaheri et al., 2011; Hausman and Siekpe, 2009), its influence on relationship building online has not been investigated.”
• Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy (2019, background): “Another important aspect to underline is the role of emotions (Loureiro, 2015; Mazaheri et al., 2011), as the three dimensions performed differently.”