Effects of subcultural differences on country and product evaluations
By Michel Laroche Frsc, N. Papadopoulos, Louise A. Heslop, Jasmin Bergeron. 2003
169 citations recorded by the source corpus.
Subfields: Marketing, Social Psychology, Tourism, Leisure and Hospitality Management
View Paper: https://www.semanticscholar.org/paper/c5a2be2b6e71bbfaddfe80fd8f7bed2c08422812
Citations in the corpus
- Consumer Racism and Its Effects on Domestic Cross-Ethnic Product Purchase: An Empirical Test in the United States, Canada, and France (2007, unknown): “Canadians do (Laroche et al. 2003).”