Quality and customer relationship management (CRM) as competitive strategy in the Swedish banking industry
By Mosad Zineldin. 2005
184 citations recorded by the source corpus.
Subfields: Management Information Systems, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/bc3ed41dc245f693ea8c26682afdc3a020249a3f
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In Management Information Systems
In Organizational Behavior and Human Resource Management
Citations in the corpus
- Impact of Service Quality on Customer Satisfaction and Customer Loyalty: Evidence from Banking Sector (2014, background): “Association between service quality and customer loyalty in banking sector of Sweden is also examined by Zineldin (2005).”