Auditory contributions to multisensory product perception

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Effects of noise and distraction on alcohol perception (2012, background): “The broader theory of multisensory perception is also supported by the present study, in that it is evidently not the case that taste perception exists solely in the gustatory/olfactory domain but has significant input from other modalities (Spence & Zampini, 2006).”
Multisensory design: Reaching out to touch the consumer (2011, background): “…of Pringles may have as much to do with the sound that they make when we bite into them (see Zampini & Spence, 2004), while a key component of the sensory appeal of owning a Harley-Davidson comes from the distinctive sound that its exhaust makes (see Sapherstein, 1998; Spence & Zampini, 2006).”
Noise and its impact on the perception of food and drink (2014, unknown): “see [41-43] for reviews).”
Multisensory synesthetic interactions in the speeded classification of visual size (2006, background): “Interestingly, people are able to discriminate between objects of different sizes simply by hearing the sounds the objects make when they are dropped onto a surface (see, e.g., Carello, Anderson, & Kunkler-Peck, 1998; Spence & Zampini, 2006).”
Eating with our ears: assessing the importance of the sounds of consumption on our perception and enjoyment of multisensory flavour experiences (2015, background): “I, for one, am convinced that the chocolate crackling sound is accentuated in the Magnum adverts [34,35].”