How AUDI AG Established Big Data Analytics in Its Digital Transformation

By Christian Dremel, M. Herterich, Jochen Wulf, Jean-Claude Waizmann, W. Brenner. MIS Q. Executive, 2017

295 citations recorded by the source corpus.

View Paper: https://www.semanticscholar.org/paper/acd2e65a122059f3dd0fed0aa1c4bf4dd8ce58d1

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Citations in the corpus

Unpacking the Difference Between Digital Transformation and IT-Enabled Organizational Transformation (2021, background): “While we acknowledge that executive actions matter (Dremel et al., 2017), heralding executives as heroic change agents is problematic (Mintzberg & Waters, 1985; Pettigrew, 1987) because it ignores the fact that changes in work practices can alter the trajectory of planned transformation activities.”
Strategy archetypes for digital transformation: Defining meta objectives using business process management (2020, background): “As a result, companies have increasingly relied on aligning their structures, operations, and strategies with IT to realize various benefits, including improvements in costs, performance, and product and service quality [15-17].”
Managerial challenges of Industry 4.0: an empirically backed research agenda for a nascent field (2018, background): “Future research may also investigate whether a firm should create a single CDO (as in the case of Audi, cf. Dremel et al. 2017) or create multiple digital officers throughout various business areas instead (as in the case of Lego, cf., El Sawy et al. 2016).”
Digital transformation in business and management research: An overview of the current status quo (2022, unknown): “…(e.g., Battisti, Shams, Sakka, & Miglietta, 2020; Brous & Janssen, 2020; Caputo, Cillo, Candelo, & Liu, 2019; Carrero, Krzeminska, & Hartel, 2019; Dremel, Herterich, Wulf, Waizmann, & Brenner, 2017; Goul, 2018; Gust, Flath, Brandt, Stroehle, & Neumann, 2017; Jackson, 2019; Kappelman, Johnson,…”
Transforming business using digital innovations: the application of AI, blockchain, cloud and data analytics (2020, unknown): “It is tamper-resistant, and the user cannot lose control of the digital identities even if they lose access (Dunphy and Petitcolas 2018).”
Digital transformation: A multidisciplinary reflection and research agenda (2021, unknown): “In the phase of digital transformation, the capability to acquire and analyze big data for decision making is crucial (Dremel, Wulf, Herterich, Waizmann, & Brenner, 2017; Loebbecke & Picot, 2015), given that the functionality of digital technologies all rely on digital data.”