Ordering effects and choice set awareness in repeat-response stated preference studies

By Brett Day, Ian J. Bateman, Richard T. Carson, Diane P. Dupont, Jordan J. Louviere, S. Morimoto, Riccardo Scarpa, Paul Z. Wang. 2012

256 citations recorded by the source corpus.

We present an experiment designed to investigate the presence and nature of ordering effects within repeat-response stated preference (SP) studies. Our experiment takes the form of a large sample, full-factorial, discrete choice SP exercise investigating preferences for tap water quality improvements. Our study simultaneously investigates a variety of different forms of position-dependent and precedent-dependent ordering effect in preferences for attributes and options and in response randomness. We also examine whether advanced disclosure of the choice tasks impacts on the probability of exhibiting ordering effects of those different types. We analyze our data both non-parametrically and parametrically and find robust evidence for ordering effects. We also find that the patterns of order effect in respondents' preferences are significantly changed but not eradicated by the advanced disclosure of choice tasks a finding that offers insights into the choice behaviors underpinning order effects.

Subfields: Economics and Econometrics, General Decision Sciences, Management, Monitoring, Policy and Law

View Paper: https://www.semanticscholar.org/paper/a88295f99ac80e7322886ad6afe2a227b090b82e

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Citations in the corpus

From Exxon to BP: Has Some Number Become Better Than No Number? (2012, background): “Ordering effects in choice experiments have indeed been confi rmed empirically (Day et al. 2012).”
Energy Efficiency Investments in the Home: Swiss Homeowners and Expectations about Future Energy Prices (2013, background): “…in the choice task, the number of attributes whose levels differ across alternatives, and overall variation in the attribute levels; see DeShazo and Fermo, 2002), attribute non-attendance, fatigue v. learning effects, credibility failure, and position and precedent dependence (Day et al., 2012).”
The first time is the hardest: A test of ordering effects in choice experiments (2012, methodology): “Yet, the third effect discussed by Day et al. (2012) is fatigue.”