Toward an integrated framework for online consumer behavior and decision making process: A review

By William K. Darley, Charles Blankson, Denise J. Luethge. 2010

384 citations recorded by the source corpus.

Subfields: Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/a83bd5baf94f3f4584b279612a261b73471800fe

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1. Ju-Young M. Kang

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Citations in the corpus

• Showrooming, Webrooming, and User-Generated Content Creation in the Omnichannel Era (2018, methodology): “The individual characteristics encompass motives, values, lifestyles, and personality (Engel, Kollat, and Blackwell 1978; Darley, Blankson, and Luethge 2010).”
• Mapping customer journeys in multichannel decision-making (2014, background): “Darley, Blankson and Luethge assert that knowledge about online consumer behaviour could benefit from ‘(1) what people do or say in response to what people are presented with in an experiment; and (2) observed causality’.(3) To this effect, first-hand accounts of multi-channel shopping journeys form”