Visual influence on in-store buying decisions: an eye-track experiment on the visual influence of packaging design

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Eye Tracking and Nutrition Label Use: A Review of the Literature and Recommendations for Label Enhancement (2012, background): “Consumers devote a very limited amount of time to viewing foods both inside and outside of the laboratory (Clement, 2007; Russo and LeClerc, 1994).”
Sustainability labels on coffee: Consumer preferences, willingness-to-pay and visual attention to attributes (2015, background): “For instance, packaging plays an important role in attracting consumers' attention (Bialkova et al., 2013; Clement et al., 2013; Clement, 2007; Varela et al., 2014) and in communicating information about credence attributes at the point of purchase.”
Attention and choice: a review on eye movements in decision making. (2013, result): “Other studies have confirmed the findings on attention phases, although with slight differences to the number of phases (Clement, 2007; Glaholt & Reingold, 2011; Reutskaja et al., 2011; Russo & Dosher, 1983; Wedell & Senter, 1997).”