Pricing decisions in a dual channels system with different power structures
By Bin Liu, Rong Zhang, Lidan Ma, Wenliang Wang. ICSSSM11, 2011
113 citations recorded by the source corpus.
Subfields: Management Information Systems, Marketing, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/9d390480a73a26ab45ceab8e00883166fec8f340
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In Management Information Systems
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In Strategy and Management
Citations in the corpus
- Does a Store Brand Always Hurt the Manufacturer of a Competing National Brand? (2015, background): “…a power retailer, the optimal channel strategy (direct, indirect, or hybrid channel) by Park and Keh (2003), the optimal pricing decision in dual channels by Zhang et al. (2012), and the implications of different markup pricing schemes (absolute or percentage) by Wang et al. (2013), respectively.”
- Manufacturer and retailer coordination for environmental and economic competitiveness: A power perspective (2017, background): “This finding is in line with the findings of the existing literature (Zhang et al. 2012; Touboulic et al. 2014; Chen et al. 2016) that with an imbalanced power relationship, a dominant supply chain member is always in the premier position when negotiating prices, and is able to set a more…”