Contact management and customer loyalty
By H. Jones, J. Farquhar. 2003
128 citations recorded by the source corpus.
Subfields: Information Systems and Management, Marketing, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/87cf51f1dc8ba5780052be26a10c840832eaa0d9
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Information Systems and Management
- Martin Fraering
- María-Eugenia Ruiz-Molina
- I. Gil‐Saura
- Michael S. Minor
- B. Ehigie
- Appalayya Meesala
- Justin Paul
In Marketing
- Martin Fraering
- María-Eugenia Ruiz-Molina
- I. Gil‐Saura
- Michael S. Minor
- B. Ehigie
- David Servera-Francés
- Lidia Piqueras-Tomás
- Justin Paul
In Organizational Behavior and Human Resource Management
- Martin Fraering
- María-Eugenia Ruiz-Molina
- I. Gil‐Saura
- Michael S. Minor
- B. Ehigie
- David Servera-Francés
- Lidia Piqueras-Tomás
- Appalayya Meesala
Citations in the corpus
- Sense of community: an exploratory study of US consumers of financial services (2006, background): “Research has noted the need to engage in contact management ( Jones and Farquhar, 2003”
- Correlates of customer loyalty to their bank: a case study in Nigeria (2006, background): “It is centered on understanding and satisfying consumer needs ( Jones and Farquhar, 2003”
- Perceived value, customer attitude and loyalty in retailing (2008, background): “In this context, customer loyalty depends to a great extent on service customisation ( Ball et al ., 2006 ), personal communication management ( Jones and Farquhar, 2003 ) and feelings of enjoyment with regard to shopping at the store ( Wong, 2004 ).”