Conspicuous consumption in a recession: Toning it down or turning it up?

By Joseph C. Nunes, Xavier Drèze, Young Jee Han. 2011

112 citations recorded by the source corpus.

Subfields: Marketing, Museology

View Paper: https://www.semanticscholar.org/paper/8461642da56010caa7f76e194781ab687ee1d2a8

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In Marketing

1. Maura L. Scott
2. Lisa E. Bolton
3. Martin Mende

Citations in the corpus

• Judging the Book by Its Cover? how Consumers Decode Conspicuous Consumption Cues in Buyer–Seller Relationships (2013, background): “…to consume conspicuously to express a certain self-identity or self-image (Braun and Wicklund 1989); notably, lowincome people may decide to consume conspicuously, whereas wealthy people may deliberately obfuscate their conspicuousness (Nunes, Drèze, and Han 2011; Sivanathan and Pettit 2010).”