An Empirical Investigation of Signaling in the Motion Picture Industry

By Suman Basuroy, K. Desai, Debabrata Talukdar. 2006

319 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing, Visual Arts and Performing Arts

View Paper: https://www.semanticscholar.org/paper/833dba2d96577cf0eb51bdd9b205476d3be8cc9b

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

1. Dawn Iacobucci
2. Mirva Peltoniemi

In Marketing

1. Dawn Iacobucci
2. J. Pulido‐Fernández
3. P. Cárdenas‐García

Citations in the corpus

• Dynamic Effects among Movie Ratings, Movie Revenues, and Viewer Satisfaction (2010, background): “Some recent research suggests that in the movie industry, certain signals may become less useful in the presence of others; for example, Basuroy, Desai, and Talukdar (2006) find the attenuating role of third-party information sources (e.g., critics’ review consensus and cumulative WOM) on the…”
• Cultural Industries: Product–Market Characteristics, Management Challenges and Industry Dynamics (2015, unknown): “Large advertising budgets increase sales (Basuroy et al. 2006), but the returns on advertising depend on the product: for films of average quality the returns tend to be negative (Elberse and Anand 2007) and for sequels positive (Basuroy et al. 2006).”