Student Trust and its Antecedents in Higher Education

By Amit K. Ghosh, T. Whipple, Glenn A. Bryan. 2001

135 citations recorded by the source corpus.

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

Sticking with your university: the importance of satisfaction, trust, image, and shared values (2017, background): “Morgan and Hunt’s (1994) definition has been adopted by Ghosh, Whipple, and Bryan (2001), Henning-Thurau, Langer, and Hansen (2001), Adidam, Bingi, and Sindhav (2004), Carvalho and Oliveira (2010), Wong and Wong (2011), and Hoffmann et al. (2012).”
The role of brand attachment strength in higher education (2016, unknown): “In short, elements such as the HEI's cooperation, timeliness, congeniality, openness, tactfulness, sincerity, and integrity influence trust in the institution (Ghosh et al., 2001).”
Toward the Model of University Image: The Influence of Brand Personality, External Prestige, and Reputation (2008, background): “Trust is important in developing and maintaining long-term relationships (Ghosh et al., 2001).”
Service quality in a higher education context: an integrated model (2012, background): “In addition, a number of studies stated that a long‐term approach to control marketing costs in an increasingly competitive environment can be done through building student trust in their institution (Ghosh et al., 2001; Sumaedi et al., 2012).”