Design and performance attributes driving mobile travel application engagement
By Jiaming Fang, Z. Zhao, Chao Wen, Ruping Wang. International Journal of Information Management, 2017
331 citations recorded by the source corpus.
Subfields: Information Systems and Management, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/7f01ac082e8cf965ce4401690366eb3bbd320f17
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In Information Systems and Management
In Sociology and Political Science
Citations in the corpus
- Seeing destinations through vlogs: implications for leveraging customer engagement behavior to increase travel intention (2020, background): “For example, a previous study on the engagement of mobile travel applications demonstrated that if a user spent more effort on a travel app, he/she would be more willing to exhibit behavioral engagement intentions such as continuance usage and participation intention (Fang et al., 2017).”
- Does experience affect engagement? Role of destination brand engagement in developing brand advocacy and revisit intentions (2020, background): “Extant research has also suggested that a customer’s intellectual experience today is also triggered by the extensive use of mobile applications (more commonly called apps), which again enhances customer engagement (Fang et al., 2017).”