Involvement as Goal-Directed Strategic Processing: Extending the Elaboration Likelihood Model

By Michael D. Slater. 2002

92 citations recorded by the source corpus.

Subfields: Artificial Intelligence, Management Science and Operations Research, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/7a063528462e7f8eb5081e27def5d0c04b46c411

How researchers see this paper

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In Artificial Intelligence

  1. Emily Moyer-Gusé

In Management Science and Operations Research

  1. Emily Moyer-Gusé

In Strategy and Management

  1. Emily Moyer-Gusé

Citations in the corpus