Cross-Market Network Effect with Asymmetric Customer Loyalty: Implications for Competitive Advantage

By Yuxin Chen, Jinhong Xie. 2007

145 citations recorded by the source corpus.

Subfields: Management Science and Operations Research, Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/79e96d76db6cb15846944858a64df04292596c6e

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Management Science and Operations Research

1. Miles A. Zachary
2. G. Tyge Payne
3. Feng Zhu
4. Peter T. Gianiodis
5. Marco Iansiti
6. Gideon D. Markman

In Marketing

1. Feng Zhu
2. Miles A. Zachary
3. G. Tyge Payne
4. Peter T. Gianiodis
5. Marco Iansiti
6. Gideon D. Markman

In Strategy and Management

1. Peter T. Gianiodis
2. Feng Zhu
3. Gideon D. Markman
4. Miles A. Zachary
5. G. Tyge Payne
6. Marco Iansiti

Citations in the corpus

• Platform Competition: A Systematic and Interdisciplinary Review of the Literature (2020, unknown): “…contributed to our understanding of platforms also emerged over this time frame: two-sided markets (e.g., Argentesi & Filistrucchi, 2007; Armstrong, 2006; Bolt & Tieman, 2008; Y. Chen & Xie, 2007; Hagiu, 2009; Kaiser & Wright, 2006; Lin, Li, & Whinston, 2011; Rochet & Tirole, 2002, 2003, 2006).”
• Entry Timing (2015, methodology): “…product or brand attributes on the efficacy of entry-timing strategies more often rely on archival data and various regression techniques (e.g., Y. Chen & Xie, 2007), conjoint analyses (e.g., Carpenter & Nakamoto, 1989), survival analyses (e.g., Srinivasan et al., 2004), or mathematical modeling…”
• Entry into Platform-Based Markets (2012, background): “In different contexts, indirect network effects are also referred to as a " positive feedback loop, " a " virtuous cycle, " or " cross-market network effects " (e.g., Lieberman 2007; Chen and Xie 2007).”