Well-being Marketing: An Ethical Business Philosophy for Consumer Goods Firms
By M. Sirgy, Dong-Jin Lee. 2008
139 citations recorded by the source corpus.
Subfields: Information Systems and Management, Organizational Behavior and Human Resource Management, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/727865a6b108bf02d5be07cac6f22c1e3c22dde8
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Information Systems and Management
In Organizational Behavior and Human Resource Management
In Strategy and Management
Citations in the corpus
- The Antecedents and Consequences of Brand Prestige in Luxury Restaurants (2012, background): “Furthermore, as consumers believe that their wellbeing can be achieved by consuming highquality products/services (Sirgy & Lee, 2008; Sirgy et al., 2007), a product that promotes well-being can boost consumer confidence in the product selection process.”