Sustainability as corporate culture of a brand for superior performance

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How subjective and non-physical parameters affect occupants’ environmental comfort perception (2018, background): “The importance for companies to achieve sustainability goals is not only related to immediate social and economic benefits, but also to longer-term benefits, for example in terms of company recognition and brand value, are recognized [18].”
Towards a holistic sustainability index for measuring sustainability of manufacturing companies (2015, background): “Risk and brand management (Gupta and Kumar 2013) are crucial when assessing a company’s sustainability performance, but are rarely properly developed.”