Does Service-Dominant Design Result in a Better Service System?
By Bo Edvardsson, Gloria Ng, C. Min, R. Firth, Ding Yi. 2011
111 citations recorded by the source corpus.
Subfields: Marketing, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/6e26048f77a685fec941059cdc1a495a581a2b9d
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In Marketing
In Organizational Behavior and Human Resource Management
Citations in the corpus
- Value co-creation: concept and measurement (2014, background): “Value is co-created in use because customers assess and determine the value of a proposition on the basis of the specificity of their usage (Edvardsson et al. 2011; Vargo and Lusch 2004, 2008).”